More Insights

Sports and Spanish Language Series Shine in Miami, FL

Representation in media: Taking a cue from #BillionGirlSummer

Pre-Season Football Continues Success in Phoenix, AZ

It was all about sports on broadcast networks in Phoenix, AZ this week.

Quick Guide to the 2023 FIFA Women’s World Cup

Summer Box office revival: on the path to a $4 billion milestone

Washington, D.C. Welcomes Back Pre-Season Football

As D.C. residents welcome the NFL back for the 2023 season, it was NFL Preseason Football on WRC (NBC) that earned the top spot amongst broadcast series, and an impressive average live household ratin...

Programmatic Decoded: What is Contextual Targeting? How has it evolved and...

MLB Baseball Tops NFL Pre-Season in Philadelphia, PA

Women’s World Cup Tops Rankings in Seattle, WA

Young Women Emerge as Fastest-Growing Sports Audience

Introducing Show-Level Streaming Audiences, the Newest Addition to Proximic...

Local News Engages Audiences in St. Louis, MO

Comscore Markets® - Interactive Map

MLB All-Star Weekend Shines in San Francisco - San Jose, CA

Barbenheimer and Redefining Movie Marketing Strategies

Wimbledon 2023: Alcaraz wins to usher in a new era with social media a key...

Game On! How to Unlock the Potential of Fall Sports Viewership

NASCAR and Local News Drive Chicago, IL Viewing